GOtv Launch Exibition
Exhibition Management and Brand Activation
GOtv launched in South Africa in January 2016. The White Rabbit Productions team was asked to build an expansive exhibition at MultiChoice City showcasing all 11 countries on the African continent where GOtv is available. This was the biggest flagship installations at MultiChoice City to date and again, it was so successful that it became a semi-permanent installation at the MultiChoice Africa building.
The exhibition management included launching the GOtv brand and introducing the Multichoice employees to the new product. This is one of many extreme events White Rabbit Productions conceptualised and managed.